Tools in the Stack is where marketing leaders and technologists cut through the noise of vendor hype to evaluate the tools that matter. Hosted by a Marketing Director and Marketing Technologist managing multiple e-commerce brands, each episode dives into the real-world performance of marketing technology—from ad platforms and analytics tools to AI-driven automation and data solutions. Our goal is simple: give you clear, evidence-based insights so you can choose, test, and build a marketing stack that drives measurable results. If you’re responsible for growth, performance, or digital transformation, this podcast is your guide to understanding what works, what doesn’t, and why.
Tools in the Stack is where marketing leaders and technologists cut through the noise of vendor hype to evaluate the tools that matter. Hosted by a Marketing Director and Marketing Technologist managing multiple e-commerce brands, each episode dives into the real-world performance of marketing technology—from ad platforms and analytics tools to AI-driven automation and data solutions. Our goal is simple: give you clear, evidence-based insights so you can choose, test, and build a marketing stack that drives measurable results. If you’re responsible for growth, performance, or digital transformation, this podcast is your guide to understanding what works, what doesn’t, and why.